JOSEF is the travel experience to discover
a more than apples and cows South Tyrol through the eyes of its insiders:
creative, innovative and visionary people who recommend
their favourite spots and products and share their secret tips.
JOSEF is not only a printed travel guide.
Local and international illustrators, designers, photographers and editors
have made it a cool book to collect.
The four books cover the entire region of South Tyrol, the city of Bolzano (on its re-edition),
the city of Meran and its surroundings and the city of Trento.
JOSEF is designed and published by franzLAB, for you, to enjoy your journey in Trentino South Tyrol like an insider.
Scroll down to discover more about us.